Start with your products.
Work with the catalog and media you already have in Shopify. Your store is the starting point.
FOR THE WAY YOU MERCHANDISEA better canvas
A better canvas
for your collection.
Turn your products into a point of view. Beautiful collections, shoppable stories and AI imagery—all in your Shopify workspace.
Your products.
Your creative direction.
Your creative direction.
ATELIER NORTHSummer
Summer
in the city.
Considered pieces.
Everyday possibilities.
The everyday toteLeather goods
A lighterpoint of view.
The black dressModern essentials
Illustrative collection preview Made with intention.
Make it your edit.TRY IT
Products and stories, side by side.
The Everyday Edit
Example collection
The poplin shirtThe little black dress
A tailored foundationThe everyday toteMORE THAN A PRODUCT GRIDYour products.
Explore collections
Your products.
Your point of view.
Make room for the stories behind your assortment. Bring products, imagery and editorial moments together in one considered collection.
Compose your collection
Mix product cards, images, text and shoppable content in a visual canvas.
Give every product its place
Arrange by hand or set sorting rules. Pin a piece when it needs to stay put.
Launch when you’re ready
Work in drafts, preview your edit and schedule its release.
LOOKBOOKS / FROM PRODUCTS TO STORIESAn edit worth
An edit worth
spending time with.
A seasonal story. A new collection. A considered selection for a buyer. Make a lookbook that brings it all together, with a link you can share.
Discover lookbooksAN EDIT WORTH SHARING
Illustrative lookbook · Fictional example brand
THE SUMMER JOURNAL / 01A warmer
A warmer
rhythm.
A little less ordinary.
THE CONSIDERED WARDROBEPieces for
Pieces for
a lighter season.
The things you reach for.
The stories you make yours.
Image Studio AIPowered by Silken
01 / YOUR PRODUCT
02 / YOUR CREATIVE DIRECTIONMAKE IT YOURS
Style examples, not a before-and-after transformationWarm light, natural textures,
a little room for imagination.
ProductOn-modelCampaign
IMAGE STUDIO AIYour next idea.
Your next idea.
Already in the picture.
Start with a product photo. Explore new styles, settings and on-model imagery with Image Studio AI, powered by Silken.
Keep your creations close: add them to Shopify assets, attach them to products, and use them across your collections and lookbooks.
Step inside Image Studio AI AI-assisted creativity. You review every result before using it.ONE CONNECTED WORKSPACE
Find your next creative move.
Explore the tools behind the edit. These interactive examples illustrate the workflow—not your live store.
01 / The collection studio
A collection with a point of view.
Bring your products and your story into the same frame. Arrange a thoughtful collection, add editorial moments, and publish when everything feels right.
- Make the grid your own
- Put the right products first
- Give every launch some breathing room
ATELIER NORTHSummer
Summer
in the city.
Considered pieces.
Everyday possibilities.
The everyday toteLeather goods
A lighterpoint of view.
The black dressModern essentials
Illustrative collection preview Made with intention.
02 / Beyond the product grid
Turn a collection into a story.
Give a season, an edit or a new direction a place of its own. Create image-led lookbooks for shoppers and considered line sheets for buyers.
- An editorial home for your products
- The right edition for each audience
- Ready to share, on your terms
AN EDIT WORTH SHARINGIllustrative lookbook · Fictional example brand
THE SUMMER JOURNAL / 01A warmer
A warmer
rhythm.
A little less ordinary.
THE CONSIDERED WARDROBEPieces for
Pieces for
a lighter season.
The things you reach for.
The stories you make yours.
03 / Powered by Silken
Your next image, imagined here.
Start with your own product photo and explore a new visual direction. Create product, on-model and campaign imagery, then bring your chosen images back into Shopify.
- A little direction. Many possibilities.
- Keep the creative work together
- From creation to your catalog
Image Studio AIPowered by Silken
01 / YOUR PRODUCT02 / YOUR CREATIVE DIRECTIONMAKE IT YOURS
Style examples, not a before-and-after transformationWarm light, natural textures,
a little room for imagination.
ProductOn-modelCampaign
04 / The next discovery
A considered next step for every browse.
Build product recommendations with a clear merchandising point of view. Choose the selection, refine the presentation, and give it a place in your storefront.
- Choose how products are selected
- Keep your merchandising intent
- Give it a place in your theme
ATELIER NORTHNew arrivals / The edit
THE EVERYDAY COLLECTIONThe perfect
The perfect
starting point.
Considered pieces for
your everyday wardrobe.
Consider these, too.
MERCHCANVAS PICKSTailored trousersThe everyday toteA softer layer05 / The performance edit
See what moves. Know what to revisit.
Bring product performance into the merchandising conversation. Explore sales and measured collection engagement, choose a reporting period, and take the detail into Excel or CSV.
- Find the products that need attention
- Choose the period, understand the coverage
- Take the detail with you
THE PERFORMANCE EDITA clearer
EXAMPLE DATAA clearer
point of view.
1–30 June Excel / CSV
Units sold128Selected period
Products with sales24Of 32 example products
Units / day4.3Across 30 days
Units soldDaily view
The everyday tote28 units The poplin shirt19 unitsMADE TO FIT YOUR WORKDAY
From first idea to storefront.
Make it your own.
Arrange a collection, build a story, or create fresh imagery. Keep exploring in a draft.
Give it a place to shine.
Preview and publish your edit. Enable the collection layout embed or add a recommendation block in your theme, then learn from the data available.
Who is MerchCanvas for?
MerchCanvas is built for Shopify merchants who want more control over how their products are presented. It brings visual collections, lookbooks, AI imagery, recommendations and reporting into one merchandising workspace.
How can I get access?
MerchCanvas is currently being tested with development stores. Contact us with your Shopify store and what you would like to create, and we will discuss availability and setup. Requesting access does not start a paid subscription.
What does MerchCanvas cost?
Paid plans and public pricing have not been finalized. Contact us to discuss access. Any commercial terms will be agreed before you are charged; this website does not start a trial or subscribe you to a plan.
Do I need to replace my Shopify theme?
No. MerchCanvas integrates with your existing Shopify storefront through its theme extension. Layout and recommendation setup depend on your theme’s capabilities; we can help check compatibility during setup.
Can I reuse images across products, collections and lookbooks?
Yes. Image Studio AI lets you save chosen images to Shopify assets for reuse, or add them to an existing product. Saving an asset, updating a product gallery and publishing a collection or lookbook are separate actions.
Who is behind MerchCanvas?
MerchCanvas is a product of Black Pear AB in Stockholm, Sweden. Its Image Studio AI is powered by Silken. Contact Conrad Staudt for access, support or questions about your store.
A MORE CONSIDERED KIND OF COMMERCEYour next collection
Your next collection
deserves a better canvas.
Tell us about your store. Let’s see what you can create.
Let’s talk MerchCanvasFor Shopify merchants. Built by Black Pear Studio.